Meals To Go has accelerated its earlier growth plans to fulfill the altering market dynamics within the GCC area.
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Meals To Go, a Dubai-based cloud kitchen idea, will start working three kitchens in Saudi Arabia within the fourth quarter of this yr, whereas additional growth throughout the GCC area is anticipated in 2021.
The transfer is available in response to the rising demand for cloud kitchens since well being, security, and hygiene took centre place amid the present COVID-19 pandemic and led to the basic shift in shopper demand.
The elevated demand has additionally introduced ahead the necessity to adhere to strict sanitation and hygiene pointers within the supply operation that Meals To Go is mobilizing in collaboration with native authorities. “Know-how performs a key position in Meals To Go’s operation, particularly with the present elevated well being dangers related to the coronavirus,” explains Wael Khechen, co-founder and CEO, Meals To Go. “Now we have revisited our whole course of and are utilizing the most recent tools and options to make sure that all meals preparation, dealing with, and supply are intently monitored, reviewed, and reported on consistently to safeguard that each one of our workers members are absolutely compliant with the brand new techniques, be that by steady thermal screening, security gear utilization, and different measures.”
Established in Dubai in 2019, Meals To Go is backed by Al Serkal Ventures, one of many traders within the cloud kitchen idea’s first spherical of funding that was managed by YAS Funding.
Working its first department in Dubai, the Meals To Go enterprise mannequin contains superior kitchen amenities managed by the perfect cooks within the nation and a name centre and full meals supply fleet assist aimed toward maximizing buyer entry by expanded geographic attain.
Meals To Go has accelerated its earlier growth plans to fulfill the altering market dynamics within the GCC area, particularly in KSA whose e-commerce and F&B sectors have been rising exponentially.
Associated: Dubai-Based mostly Cloud Kitchen Startup Meals To Go Launches Its Third Department To Cowl 30 New Places
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